Have You Downloaded Your Free Buyer Guide or Seller Guide?

Have You Downloaded Your Free Buyer Guide or Seller Guide?

Having a skilled, seasoned Real Estate Agent guide you through buying or selling a home in Chesterfield County or Marlboro County is key to protect you while making, likely one of the largest financial decisions of a lifetime.

On that front, we do our best at Property Empire Real Estate to share information with home buyers & sellers so they can make informed decisions.

From how to know you’re buying the right house to preparing your home to sell for the best price.

If you’re ready to buy or sell a home, consider visiting our website to download our FREE Property Empire Buyers’ Guide or Property Empire Sellers’ Guide.

BUYERS – https://propertyempire.com/buyers-guide/

SELLERS – https://propertyempire.com/sellers-guide/

And remember, if you’re buying or selling a home, let us help – so you can make your next right move.

Property Empire Real Estate is a Real Estate Brokerage located in Cheraw SC, serving home buyers & home sellers in Chesterfield County South Carolina & Marlboro County South Carolina.

Secret Sauce Ain’t So Secret Now

Secret Sauce Ain’t So Secret Now

At Property Empire, we utilize a methodical approach when listing a home in order to increase the likelihood of a successful sell.

First is pricing.  We research like homes around a potential listing generally looking at three recently sold homes and three current competing properties to arrive at a suggested, performing listing price.  Next is “packaging“.

Potential buyers want to access as much information as possible via the internet.  So, to meet that need, the data and package may include components such as photos, video, property attributes, property tax information, property plat and much more, allowing a potential buyer to get a sense of the home and it’s opportunities.

Next on the list is marketing/advertising.  In the digital age, internet placement of an available home is vital.  So, it’s important to have the home advertised on websites that garner the right traffic.  Property Empire utilizes Zillow, as a matter of fact we are #1 in “share of voice” – Zillow’s ranking method, in our market area, this includes Trulia as well.  We also funnel listings to another top 3 real estate website – Realtor.com and the Multiple Listing Service.  Lastly we utilize social media as a marketing arm and are very active with listings on Facebook.

Lastly is “closing“.  Once a buyer is secured, there is a journey to collecting the bounty.  Along that path are Attorneys, Inspectors, Appraiser, Lender and others who complete services so that a home can close successfully.  Choosing an Agent who has a network of proven professionals that make the process as smooth as possible ensures a positive experience for all.

At Property Empire, we’ve sold hundreds of homes, so, we’ve been able to refine our process or “secret sauce”, which, we are making not so secret.

If an Agent tries to lure you to list with them at a very low commission, ask yourself, what part of the “secret sauce” are they leaving out in order to provide me such a low commission?

Is it really worth the risk?  Got questions – call or text me 843.910.0929

Tonya Michael | Property Empire Real Estate

Tonya Michael is co-founder at Property Empire Real Estate. She has been an Agent for 15+ years, sold hundreds of homes, has a Zillow 5 Star Rating and nearly 100 positive client reviews.


7 Home Reno’s That Will Increase Your Resale Value Big Time

7 Home Reno’s That Will Increase Your Resale Value Big Time

You want to make the most money possible when it comes time to sell your home. The way to do that is by improving and updating the things in your home that buyers look for the most.

We compiled this list for those looking to boost their resale value. It’s important to focus on the renovation projects that will net you the highest ROI. All of the projects on this list were chosen for their ability to produce high ROI as well as create a more desirable home. Remember – it’s important to make money. But it’s also important your house doesn’t sit on the market for a year.

Make these updates and you should fetch a high sale price, quicker than you would otherwise.

Remodel Kitchen

kitchenThe decision among real estate experts about where you get the highest ROI renovating your home is unanimous. The answer is in the kitchen. For some reason people just want nice kitchens and care about it more than the rest of the house… Maybe it’s because that’s where people like to entertain guests.

Your main priority when renovating a kitchen should be layout. Creating a structure (or bones) that is functional and can easily be updated is super important. It’s one thing to replace a counter-top and cabinet doors. It’s a different story to completely renovate the whole kitchen.

Once you get the structure out of the way, search for materials that have a high quality look without a big price tag. You can make a space look modern and luxurious without having to use marble and granite.

I have seen so many people put in expensive goodies and never fix the bad flow. Spend the money on the layout — it never goes out of style. If you have a great layout, plugging in new appliances, hardware and cabinets can be quick and easy.

Update Bathrooms

bathroomBathrooms are the second place buyers typically place the most value in a home. The good news is that making updates to a bathroom doesn’t have to cost a fortune. En-suite/master bathrooms are the most important. As they say, it’s where the magic happens. Cast a spell on potential buyers with a beautiful en-suite. That was really corny I know…




Re-do Plumbing

plumbCan we say structural problems? This is the #1 worry of all potential buyers. No one wants to move into a beautiful new house and have a disaster occur two or three months down the road. Re-doing your old piping and updating it to a newer plastic solution is a huge selling point. This removes some of the potential fear that comes with buying a home.




Remove Paneling and Stucco

panelWood paneling and Stucco are common in older homes. Mainly because when it was popular, we didn’t have walls without imperfections like we do now. Not only are these two things ugly, they also show potential buyers that you lack the ability to update your home. “If you can’t update this, what is is lurking?”

Spend the time and money to update your paneling walls and get rid of the Stucco.



Attic Renovation

atticAttic renovations are a popular choice among DIY projects as expenses can be minimized. In many houses you will have the bones for a room. All that is required of you is putting up walls and handling the cosmetics. Updated attics can sometimes be a stronger selling point than updated basements.




Replace Siding

sidingSince curb appeal is so important, it makes sense to focus on the biggest factor. The outside of the house. Everyone knows the dingy, yellow siding that used to be white 60 years ago look. If your house looks like that – sorry. It’s time to update.

For those on a budget you can also try power washing. Power washing sometimes brings better results than you could imagine. And it barely costs anything.



New Garage Door

garageIn addition to replacing/refreshing your siding and landscaping well, your garage door can play a big part in selling your house. It’s another element of curb appeal that can draw in or turn-off potential buyers.

Luckily, new garage doors re-coup on average 80% of their investment in the long term. Basically, it will help you break even (or make money) while making your house more desirable.



In Conclusion

You want to sell your home in the least amount of time and for the most amount of money possible. The way to do this is by performing renovations with a high ROI. In addition, you want to focus on the most desirable updates. Doing so will ensure you attract more interest on your property.

Each of these on the list may not be necessary or feasible with your budget. Remember that curb appeal, kitchens and bathrooms are important. If you can focus on nothing else, focus on those things. These projects will reduce your risk of losing money in the renovation process and also help you sell quicker.


Need more information on selling your home in the (insert community name) area? Give me a call!

The Future Of Real Estate Commissions

The Future Of Real Estate Commissions

When it comes to real estate, it’s all about location. But when it comes to staging a home to sell the highest possible price, the importance of location applies to more than just the street.

The placement of your furniture and accessories can make or break a room and potentially even a sale.

Why it matter?

The look and feel of a space is created by the way the various items in that room are positioned. If you put them in the wrong place you can instantly diminish the overall appearance of the area, regardless of whether the items individually are stylish and on-trend.

Good placement, however, will have the opposite effect, to the point where even less attractive furniture located correctly around the room can produce amazing results.